Audience Intelligence
What people care about—from documents.
AI analyzes reading behavior to reveal what different audience segments actually care about. Know that executives focus on ROI, SMBs skip compliance, and where readers drop off. Feed insights back to your marketing, sales, and product teams.
Audience Intelligence
Product Brochure Q4 2024
Focus on pages 3 & 7 (Executive Summary & ROI)
Skip compliance section, focus on pricing
Key Insight
Executives who view ROI section are 4.2x more likely to convert
Understand Every Segment
See how different audience types engage with your content
Executives
Focus on pages 3 & 7 (Executive Summary & ROI)
SMBs
Skip compliance section, focus on pricing
Technical Teams
Deep dive on integration pages
Legal/Compliance
Focus on security & data handling
Execs Pay for Insight, Not Graphs
Competitors show you charts. We show you decisions. Every insight comes with an action you can take to improve engagement and conversions.
Executives focus on pages 3 & 7
C-suite readers spend 3x more time on executive summary and ROI sections. Consider adding more quantified outcomes.
SMBs skip compliance section
Small business readers exit when reaching compliance pages. Consider creating a simplified version for this segment.
This chart causes drop-off
Page 6 has a 45% drop-off rate. The complex data visualization appears to lose readers. Simplify or add context.
Case study drives conversions
Readers who view the customer story on page 8 are 4.2x more likely to request a demo.
Content Engagement Heatmap
By audience segment
Feed Insights Back to Every Team
Document intelligence that drives decisions across your organization
Marketing
Understand content resonance across segments
Sales
Know what prospects care about before calls
Product
Discover which features generate the most interest
Leadership
Data-driven content strategy decisions
Decisions, Not Just Data
Competitors show charts. We show actions.
DocSend
- Basic charts
- Page views only
- No AI insights
Flipsnack
- Simple analytics
- No segmentation
- No recommendations
Google Analytics
- Web-focused
- Complex setup
- No document context
PublishFlip
- AI-powered insights
- Segment analysis
- Actionable decisions
Understand Your Audience Like Never Before
Turn reading behavior into actionable insights. Know what matters to every segment.